Search Engine Marketing (SEM) – Optimization For Local Businesses


http://www.webbizideas.com – Optimization for Google Local Business Center is important. Search engines such as Google, Yahoo, and Bing can get your company ranking #1 and attract attention to your company. This WebBizIdeas Educational video will help you maximize the ROI of a local search engine marketing (SEM) campaign. While the process looks simple, there’s certainly a right and wrong way to approach local Internet marketing. But, with a few helpful tips, it’s possible to maximize the ROI of a local search engine marketing campaign and make a great mark on the Web.

Maximize your online strategy and search performance


Before we dive into our 4-week series on mobile-friendliness (http://goo.gl/oRlNqF), join us as we go over the basics of search performance and strategy. We’ll review tips and tools to create your online strategy, measure your search performance, and choose the right partner to design and manage your mobile website. 

*Here are the 3 main topics we’ll cover:*
1. Choosing the right online channel
2. Webmaster Tools
3. SEO as a long term strategy

#MobileMadness   #mobilefriendly

SIMS 141 – Overview of How Search Engines Work


Search Engines: Technology, Society, and Business. The World Wide Web brings much of the world’s knowledge into the reach of nearly everyone with a computer and an internet connection. The availability of huge quantities of information at our fingertips is transforming government, business, and many other aspects of society. Topics include search advertising and auctions, search and privacy, search ranking, internationalization, anti-spam efforts, local search, peer-to-peer search, and search of blogs and online communities. The Instructor, Dr. Marti Hearst, is an associate professor in the School of Information at UC Berkeley, with an affiliate appointment in the Computer Science Division. The UC…

English Google Webmaster Central office-hours hangout


Join us for a *Google Webmaster Central office hours hangout* 🙂

Add your questions to this event page, this session is open to anything webmaster related like crawling, indexing, mobile sites, internationalization, duplicate content, Sitemaps, Webmaster Tools, pagination, duplicate content, multi-lingual/multi-regional sites, etc. 

This is a Hangout on Air on Google+. It works best with a webcam + headset. You can find out more about Hangouts and how to participate at https://sites.google.com/site/webmasterhelpforum/en/office-hours 

Feel free to drop by – we welcome webmasters of all levels!